Successful marketers and CMO-CIO pairs are using the Cloud to build more effective and agile organizations.

Organize marketing resources and data around the Cloud to be more relevant to consumers across an increasing array of channels. 

Use mobile technology and collaboration to bring geographically distant employees together more often and allow them to get work done faster. 

Free IT from server updates and other hardware issues to concentrate on innovation, and rapidly deploy and retire business applications as initiatives require.